VITO® is the Very Important Top Officer, the person with the ultimate veto power. VITOs control every decision that's made in every enterprise in your sales territory. If you want to sell and live large, you must get to VITO...and launch the proven Sandler Selling System that will turn VITO into one of your valued customers forever.
Sandler Training and VITO Selling have combined over 80 years of sales know-how, 1,200 hours of audio and video programs, 5,000 pages of training materials, and direct experience in training over 15,000,000 salespeople...and distilled it all into one concise powerful selling resource. Five Minutes With VITO is the new definitive guide for salespeople who want to start where they belong...at the Top!
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Vito is a registered service mark of Parinello Incorporated.
When I came to my first President's Club session, Mike talked about the 70/30 rule. I realized that instead of listening to the prospect 70% of the time, I was actually talking 70% of the time. So I made it a point to stop talking and start listening.
Aside from listening instead of talking, I learned to actively look for the three components to qualify a business as a good prospect: pain, budget and decision process. If the business doesn't fit, don't go after it. Instead, spend the time with prospects that are a good fit.
Neuse River has enjoyed a consistent 20% growth sustained over the last year and a half. Our June 2007 set an all time high ten-year sales record as we celebrated a decade of service and expanded our scope from local to global.
Jim Ray, President, Neuse River Networks